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Marketing Your Business
Practical marketing strategies that work for cottage food producers.
Marketing on a Budget
Instagram/TikTok
- Show your process
- Post 3-4 times per week
- Use local hashtags
Farmers Market Presence
- Your booth IS your brand
- Offer samples (check state rules)
- Collect email addresses
Word of Mouth
- Your best marketing channel
- Ask happy customers to tell friends
Simple Website
- Products, prices, and contact info
- Link to your Instagram
- Include your story